Sci-Fi Channel is rebranding itself as “SyFy.”
Except that they didn’t realize that “syfy” in Polish refers to a venereal disease. John Scalzi opines about this, and re-branding via marketing buzzwords in general, here. Well worth your time.
The Meme-Mandated, Semi-Regularly-Updated, Occasionally Coherent Thoughts of G.M. Skarka