Of special interest, in response to the accusation that they were simply looking to bring sales of PDF in-house:
“We don’t plan to sell PDFs at all, and are looking into other options for the digital distribution of our content.”
That’s a doozy, right there.
The rest of the interview is probably best summarized as: “Yes, we know that it appears to be mind-boggling stupid, directly contrary to every other entertainment media move of the past 5 years, ill-conceived and incompetently handled…
But don’t worry… We’ve got an angle.”