Penguin has launched the new website for the forthcoming James Bond novel, Devil May Care, by Sebastian Faulks.
The site features a countdown, and a look at the book cover. (See here for a close-up look.)
Cool, and I’m certainly looking forward to it, but I have to admit I have a problem with the attribution: “Sebastian Faulks writing as Ian Fleming” — WTF??? I mean, it’s not like they haven’t touted the fact that Faulks was doing this one…and Ian Fleming was REAL, not a franchise name. It comes off like Faulks telling readers “this is only a pastiche…it’s not a serious novel, like the ones I usually write….”
The whole thing strikes me as a bit disrespectful and off-putting, especially since it’s being done for Ian Fleming’s Centenary. I mean, why not just “Ian Fleming’s James Bond in…. DEVIL MAY CARE, by Sebastian Faulks”?